With the number of online resources available today, setting up websites has never been easier. Moreover, all businesses need a website as the first point of contact, so finding available clients should not be too difficult. Many websites today are not fit for purpose, they lack the necessary information needed to boost sales. Furthermore, since the global pandemic, the demand for eCommerce sites has grown exponentially.
Ecommerce
The ability to sell products on a website and deliver them to your customers is paramount for any business in 2021. Whether you own a toy shop or a shoe shop, having an online presence to sell your products will boost your revenues compared to just staying offline. Most industries have moved online from Amazon eating up all the department stores and even casinos, which now offer the most popular online casino games. If you are from South Africa, using comparison websites will help you see what each operator has to offer, from the best bonuses to first deposit bonuses and free spins. More importantly, guides have been created to help players choose the best casino games to play according to their playing style.
Building an online shop has never been easier using places like Shopify or WooCommerce. You can offer your clients who have offline shops to put them online for a price, also, you can earn monthly revenues as your clients will be using such eCommerce platforms to host the store.
Web Design
The web design industry has moved to be way less technical allowing users to drag and drop templates and most importantly not having to write a line of code. Simplicity means anyone can make a great website showcasing the product/service a business offers. Albeit anyone can do, however business owners do not have the time and will be willing to outsource this work if you can prove you add value. Pitching to potential clients who either A) do not have a website, or B) the website is outdated and slow is a terrific idea to grow your business.
Furthermore, it is not just websites that you can design for clients, but apps too. As the sizing of the two is totally different be sure to check out our guide to designing for mobile and web.
How to Get Clients
Now that we have given you the ideas to start, the next step is clients. The best thing to do is ask your family and friends first if they need a website or an app. To gain trust in the field, make sure you build a portfolio with a beautifully designed website yourself. This proof of concept will help you get more clients in the future.
When you have a portfolio, you will need to build potential leads. You can do this in many ways with social media especially LinkedIn and Facebook to network with potential clients. Additionally, you can use Google search to target your niche and check which sites are not on the first page, look old, and do not run well. Another great resource will be an online directory of businesses, checking for which ones do not have a website.
If you prefer to do offline work, check which shops nearby do not have an online store and speak to the owner of the store if they would be interested in starting an eCommerce enterprise. You will have to offer all the solutions including delivery, but for a price.
Conclusion
If you are serious about starting a web design agency, firstly have a look at the online resources whereby you can make great-looking websites cheaply and easily. If you do not even want to design, you could outsource to someone else and just focus on getting clients that need a new website or eCommerce store. Having a portfolio will be vital in building trust with the client and when you have your first happy customer, they will be sure to refer you to their family and friends.
