Selling online from home offers plenty of advantages. On this note, mention can be made of affordability and lack of hassle. There’s no need for a physical store, so you can sell products through a commerce platform such as Shopify.
Not only can you reach customers worldwide, but also you can make money around the clock. Home-based businesses enable entrepreneurs to make a living while spending more time with family and friends. Why don’t you start an empire of your own? It’s not (too) complicated if you leverage the right technology.
If you are interested in selling your stuff online, Shopify offers great opportunities for anyone disposing of an Internet connection. Undoubtedly, it’s the easiest way to get started selling online professionally. You could build a brand-new website and add a shopping cart to it, but why go through all the effort?
When it comes down to starting an e-commerce business, there are several reliable options to count on, of which mention can be made of Shopify. If it’s good enough for well-known brands, it’s definitely good enough for you. With a few clicks, you can get your up and running. And start selling.
Shopify or Shopify Plus – What is the best fit for you?
The Shopify platform provides templates and themes that enable you to design attractive online stores. It offers you everything you could possibly need to set up a modern business and maintain a successful e-commerce presence.
Essentially, you’ll have to choose between Shopify and Shopify Plus, which share core attributes but serve different purposes. The main distinction between Shopify and Shopify Plus is that the former is aimed at small and medium-sized businesses while the latter is destined for large enterprises. As you can imagine, with Shopify Plus you enjoy more tools and features.
Given that you are just starting out, you can use the standard version of Shopify. It lets you manage sales, inventory, shipping, and reports via an admin panel that’s simple to use. When the time comes, you can make the transition to Shopify Plus.
This online platform is specifically designed for high-volume transactions, being created with enterprise-level brands in mind. Besides greater automation capabilities, you can take advantage of faster speeds and enhanced multichannel and omnichannel functions. If you succeed in growing your customer base, you can look into an enterprise solution such as Shopify Plus.
What to know before you get started selling online from home
An e-commerce platform such as Shopify enables you to sell physical products online, providing customers a secure gateway to pay for the goods they’ve acquired. The real challenge isn’t selecting the right platform to host your e-commerce store. It’s more important what you do prior to taking your business online. There is much to think about selling on the Internet. Here are the top considerations you need to make.
Decide what you’re going to sell
The right choice of product is a decisive factor for someone who’s just starting to sell with Shopify. Take your time to do some research. Find out if there is a high demand for the product you’re thinking about selling. The best-selling products are pet supplies, coffee accessories, baby supplies, and home décor items.
Originality is the key to success. To be more precise, you should provide customers unique products that solve their nagging problems. If the competition isn’t too intense, you can really make a profit. If you have a product that has top-of-the-lien features and stands the test of time, you have a product people want. Try hard enough and you’ll discover the next best-selling product.
Set up a productive workspace in which to operate
E-commerce is a fantastic home-based business model if you choose your merchandise carefully and have the right marketing skills. Before you start putting together your online store, set up a productive workspace that lets you work in peace. A well-designed home workspace will boost your productivity and spare you trouble.
What you need is a distraction-free place that is big enough to accommodate the inventory. Having your own room is the best solution because you’ll be able to concentrate better. Don’t waste the entire day staring at post-its and other work-related materials. Structure your workday productively.
Get in touch with suppliers
Finally, yet importantly, decide how you want to handle inventory management and sourcing products. In what follows, we’ll present the main e-commerce business revenue models:
- Dropshipping – As a dropshipper, you have complete control over the brand, the store’s design layout, not to mention the marketing options. You set up the storefront and collect payment via credit cards or PayPal, while the supplier takes care of the rest.
- Private labeling and manufacturing – So, you’ve got a fantastic idea for a product, but you don’t have the time or resources to set up your own factory. Well, find a manufacturer and place your first order.
If you wish to maintain full control over product quality, why don’t you make your own products? You don’t have to produce large upfront units.
Is there a recipe for successfully selling online from home?
Actually, no. There’s no one-size-fits-all solution. Invest your time and energy for maximum success. Also, it would be helpful if you use any of the following tips.
- Selling online nowadays is all about the images, so choose wisely. Take great shots of the products against a white or solid color background. For Shopify, it’s recommended to deploy 2048 x 2048 pixels for square product photos.
- Write a compelling product description. Boring descriptions can ruin your e-commerce website. 3 sentences are enough to get your message across. If you can, include keywords and phrases that people use in Google searches.
- Focus on marketing and promotion. If you want to attract customers, build a social media audience. Instagram is the best place to start because users are more active and responsive.
With time, you’ll discover the secret to selling products online from home. Keep in mind that what’s worked for others won’t necessarily work for you. And that’s perfectly normal.